"Show Me the Money": Fundraising for a Cause
In this seminar, we will examine the challenges and opportunities that nonprofit organizations encounter to amass the assets and resources needed to manage their charitable and public services. Traditional and nontraditional fundraising methods will be discussed, along with marketing principles. You will learn the art and science of “asking” for money; inside tips on successful grantsmanship; and how to write winning funding proposals. The seminar will focus on “how to land the big fish.” Readings and discussions will be drawn from newsletters, journals, writings of top fundraisers, and “best practices” scholarship in this field of study. Following the course, students will be able to write grant proposals and enhance their techniques on how to “ask” for funding.